Boatica Cape Town: The Ultimate Maritime Spectacle by Messe Frankfurt South Africa

Ahoy, fellow sea lovers! If you’ve ever dreamt of a boating extravaganza that combines nautical wonders and the glitz of the “Mother City,” look no further than boatica Cape Town. Hosted by the good folks at Messe Frankfurt South Africa, this maritime spectacle is your ticket to the “Blue Ocean Economy,” which, of course, is way cooler than the “Boring Brown Land Economy.”

Imagine this: luxury boats, yacht showcases, and catamaran awesomeness on the water, all juxtaposed with land-based boatiness, creating a harmonious blend of “boat-tastic” experiences. In other words, if it’s remotely related to boating, you’ll find it here. It’s the 21st edition of this maritime shindig, and you won’t want to miss it!

Picture yourself in the heart of the gorgeous Mother City, surrounded by boats, accessories, marine gadgets, and more. Dive into the Ultimate Yacht Experience – it’s like Willy Wonka’s Chocolate Factory but with yachts. You’ll also be treated to the spectacle of exhibiting companies strutting their boat-stuff. And if that’s not enough, brace yourself for live on-water shenanigans that will make you question why you ever lived a boat-less life.

From thrilling sailing showdowns to SUP races, dragon boat extravaganzas, and exciting test sails, it’s like a boat-themed carnival. Mark your calendars for October 27-29, 2023, and head on over to the V&A Waterfront in Cape Town. It’s the boat bonanza you didn’t know you needed!

Last year, the 20th edition outdid itself with live demos that left us all agog. From eFoiling (like flying on water) and SUP racing to an Ultimate Yacht Experience aboard the Ocean Princess, and an energy-packed dragon boat race – they had it all. They even threw in an eFoiling school, where you could experience the thrill of hovering above the water. Efoils can hit a top speed of 55 kmph, so you know it’s not your grandma’s boating experience!

Speaking of dragons, dragon boat racing brought an ancient Chinese tradition to the show. Six teams, including the Majestic Mujaji (a dragon that’s probably cooler than your pet lizard), Amabelle Belles (breast cancer survivors rowing like champs), and the Paddlesnappers, gave their all. The Ultimate Yacht Experience was the cherry on top, offering a luxury sail to Camps Bay and back. You got to enjoy snacks, refreshments, and the feeling of being fancy on a yacht.

Now, let’s talk about Messe Frankfurt. These fine folks have been in the event business for about 800 years, which is roughly three lifetimes for your pet goldfish. They bring people together, whether it’s in Frankfurt or on the other side of the globe. They love to make things happen, whether it’s at trade fairs, congresses, or other shindigs, both real and virtual. They’ve got a bunch of employees all over the place, working day and night, ensuring your event experience is top-notch.

Despite the chaos of 2021, they managed to attract 1.4 million visitors and over 30,000 exhibiting companies, proving that they’re not just experts in hosting events but also in making magic happen. With them, it’s all about connecting people, predicting future trends, embracing technology, and creating opportunities for new collaborations and business ventures. So, if you want to explore the world of boating, this is where you’ll want to be. Ahoy and onwards!